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For Busy, High Achieving Women over 40!

Build the Strong, Lean Body You Want...Without Dieting, Guesswork, or Burnout!

I'M IN! SIGN ME UP NOW!
CLICK HERE FOR AN IMPORTANT UPDATE ON KICKSTART ROUND 14…NOW STARTING MAY 30TH.


Kickstart is a guided group coaching experience designed for busy, high-achieving women over 40 who are done with yo-yo dieting and ready to implement proven, sustainable methods for fat loss and strength—tailored to their individual bodies and lifestyles.

Over 6 weeks, you’ll follow a clear, week-by-week roadmap to fat loss nutrition that feels freeing, not restrictive, while building real strength and muscle with a simple 3-day-per-week training plan (home or gym, on your schedule).Each week includes LIVE coaching with Coach Anna, where mindset and identity work are intentionally woven in, so the changes you make don’t just work… they last!

DEADLINE to SIGN UP is JANUARY 23rd!
Experience the freedom of, finally, letting go of dieting, forever...your roadmap to building a strong BODY and MIND...Ending the vicious cycles of restriction and frustration. 

Deadline: May 29, 2026

This is where fat loss, muscle building, and mindset come together, so that results are finally sustainable, empowering, and inevitable!

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For Busy, High Achieving Women over 40!

Build the Strong, Lean Body You Want...Without Dieting, Guesswork, or Burnout!

I'M IN! SIGN ME UP NOW!
CLICK HERE FOR AN IMPORTANT UPDATE ON KICKSTART ROUND 14…NOW STARTING MAY 30TH.

 

DEADLINE to SIGN UP is JANUARY 23rd!

Experience the freedom of, finally, letting go of dieting, forever...your roadmap to building a strong BODY and MIND...Ending the vicious cycles of restriction and frustration.     

Kickstart is a guided group coaching experience designed for busy, high-achieving women over 40 who are done with yo-yo dieting and ready to implement proven, sustainable methods for fat loss and strength—tailored to their individual bodies and lifestyles.

Over 6 weeks, you’ll follow a clear, week-by-week roadmap to fat loss nutrition that feels freeing, not restrictive, while building real strength and muscle with a simple 3-day-per-week training plan (home or gym, on your schedule).Each week includes LIVE coaching with Coach Anna, where mindset and identity work are intentionally woven in, so the changes you make don’t just work… they last!

 

Deadline: April 17, 2026

This is where fat loss, muscle building, and mindset come together, so that results are finally sustainable, empowering, and inevitable!

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DAY

00

HOURS

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KICKSTART will help you

⭐️ Increase your metabolic capacity so fat loss and weight maintenance feel more manageable as your body changes with age.

⭐️ Help you build a strong, lean physique — not just lose weight — so you feel confident, capable, and comfortable in your body and your clothes.

⭐️ Build muscle and real-world strength to improve balance, joint stability, and support long-term bone health.

⭐️ Reduce body fat and inches while supporting hormone health and steady energy...so you can show up fully present, focused, and at your best in daily life.

I'M IN! SIGN ME UP NOW!

Kickstart is for you if

⭐ You want to build muscle and get stronger so you can perform better and move with more ease in your workouts and everyday life.

⭐ You’ve noticed weight creeping up through perimenopause or menopause and are finding it harder to lean out despite “doing the right things.”

⭐ You’ve been working out consistently but aren’t getting noticeably stronger or building muscle.

⭐ You want a clear, individualized nutrition plan that tells you exactly how to eat to support fat loss and a lean, fit physique.

⭐ You want a step-by-step strength training plan so you can walk into the gym confident and know exactly what to do.

⭐ You value tracking real progress and appreciate being able to log weights, reps, and sets so you can see your strength improving over time.

Kickstart is NOT for you if

❌ You believe you should be able to figure everything out on your own and don’t see the value of guidance or coaching.

❌ You’re not willing to invest time, energy, and resources into yourself to improve your health, performance, and long-term results.

❌ You prefer guessing, winging it, or doing random workouts instead of following a proven system.

❌ You’re unwilling to prioritize your health the same way you prioritize your career, family, or responsibilities.

❌ You’re looking for motivation alone rather than a clear plan with execution and accountability.

❌ You’re not open to being coached or stepping outside your comfort zone to try a smarter, more effective approach.

KICKSTART will help you

⭐️ Increase your metabolic capacity so fat loss and weight maintenance feel more manageable as your body changes with age.

⭐️ Help you build a strong, lean physique — not just lose weight — so you feel confident, capable, and comfortable in your body and your clothes.

⭐️ Build muscle and real-world strength to improve balance, joint stability, and support long-term bone health.

⭐️ Reduce body fat and inches while supporting hormone health and steady energy...so you can show up fully present, focused, and at your best in daily life.

I'M IN! SIGN ME UP NOW!

Kickstart is for you if

⭐ You want to build muscle and get stronger so you can perform better and move with more ease in your workouts and everyday life.

⭐ You’ve noticed weight creeping up through perimenopause or menopause and are finding it harder to lean out despite “doing the right things.”

⭐ You’ve been working out consistently but aren’t getting noticeably stronger or building muscle.

⭐ You want a clear, individualized nutrition plan that tells you exactly how to eat to support fat loss and a lean, fit physique.

⭐ You want a step-by-step strength training plan so you can walk into the gym confident and know exactly what to do.

⭐ You value tracking real progress and appreciate being able to log weights, reps, and sets so you can see your strength improving over time.

Kickstart is NOT for you if

❌ You believe you should be able to figure everything out on your own and don’t see the value of guidance or coaching.

❌ You’re not willing to invest time, energy, and resources into yourself to improve your health, performance, and long-term results.

❌ You prefer guessing, winging it, or doing random workouts instead of following a proven system.

❌ You’re unwilling to prioritize your health the same way you prioritize your career, family, or responsibilities.

❌ You’re looking for motivation alone rather than a clear plan with execution and accountability.

❌ You’re not open to being coached or stepping outside your comfort zone to try a smarter, more effective approach.

IMAGINE THIS...

✨ You’ve stepped off the cycle of dieting and restriction and now eat with confidence, enjoying your favorite foods without guilt or second-guessing.

✨ You’re leaning out, building strength, and feeling steady, reliable energy that supports your life — at work, at home, and everywhere in between.

✨ You feel confident in your clothes and move through the day with ease, knowing what you wear fits well and reflects how strong you feel.

✨ Getting dressed and shopping feel effortless. Your closet is filled with clothes you love — and you actually enjoy wearing them.

✨ You walk into rooms feeling grounded, capable, and proud of yourself, carrying quiet confidence into meetings, events, and everyday moments.

✨ You’re supported by a community of like-minded women who value growth, consistency, and showing up — and who help you stay aligned and accountable.

✨ You’ve built sustainable nutrition and fitness habits that support who you are now — and the strong, confident woman you’re continuing to become.

I'M IN! SIGN ME UP NOW!

It’s time to stop postponing what matters most and start leading yourself!

IMAGINE THIS...

✨ You’ve stepped off the cycle of dieting and restriction and now eat with confidence, enjoying your favorite foods without guilt or second-guessing.

✨ You’re leaning out, building strength, and feeling steady, reliable energy that supports your life — at work, at home, and everywhere in between.

✨ You feel confident in your clothes and move through the day with ease, knowing what you wear fits well and reflects how strong you feel.

✨ Getting dressed and shopping feel effortless. Your closet is filled with clothes you love — and you actually enjoy wearing them.

✨ You walk into rooms feeling grounded, capable, and proud of yourself, carrying quiet confidence into meetings, events, and everyday moments.

✨ You’re supported by a community of like-minded women who value growth, consistency, and showing up — and who help you stay aligned and accountable.

✨ You’ve built sustainable nutrition and fitness habits that support who you are now — and the strong, confident woman you’re continuing to become.

I'M IN! SIGN ME UP NOW!

It’s time to stop postponing what matters most and start leading yourself!

Meet Coach Anna

Founder of Rock That Fitness

Hey Girl, I’m Anna and if you’re here, you’re likely ready to stop starting over.

I’m 55, a mom of three grown kids, married to an amazing Country Boy, and the lead singer of a cover band in Corpus Christi. I love strength training, being active, and living life fully... but this didn’t come easily or automatically.

For most of my adult life, I struggled with my weight and consistency. I lost and gained the same pounds more times than I can count. In 2017, I lost over 60 pounds but the real transformation came when I stopped chasing diets and started changing my identity.

Today, I help women over 40 move beyond temporary results and build lasting strength, confidence, and consistency through structured training, sustainable nutrition, and powerful mindset work.

This isn’t about becoming someone new.
It’s about becoming who you’re meant to be.

And I’d be honored to guide you there.

 

Are YOU READY to take control of your health and fitness ...and step into who you’re meant to be, inside and out?

I'M IN! SIGN ME UP NOW!

Are YOU READY to take control of your health and fitness ...and step into who you’re meant to be, inside and out?

I'M IN! SIGN ME UP NOW!

WHAT CURRENT CLIENTS ARE SAYING

CHRISTINE

RTF has taught me to utilize correctly all the things that I "thought" | knew. Scale is just data. I found a love for lifting heavy and my workouts are no longer built around endless cardio sessions.

KIM

Joining RTF has transformed my life! I've moved beyond restrictive dieting.   Strength training has empowered me, and mindset techniques have helped me unlock my full potential. I'm proud to be part of a community that fosters growth, support, and self-discovery.

ANDREA

I am so much stronger - mentally and physically! I am on this journey with so many woman who inspire and support my wellness journey!

Patricia H.

I went to extremes.. and did not fully understand what my body really needed to maintain results. I also never had a structured plan.  I just did what i “thought”was right.  Now, with RTF,  consistently. With the RTF way, I’m seeing my body changing in the direction I thought  was never possible!

For the first time, I’m not trying to rush the process.

I’m finally learning to trust myself.

I feel proud of who I’m becoming, and I’m not done yet

Laura S.

Before Rock That Fitness, any dieting and exercise routines were short lived. If I didn’t see progress right away, I would quit. The cycle continued, and any weight I lost would always come back...plus more!

Anna emphasized progress over perfection and helped me ditch the all-or-nothing mindset. Tracking my food, doing my strength training, and working on my mindset are now second nature. I have a whole new lease on life!

 

Amy B.

I LOVE the workout programs with RTF, but for me, the mental aspect of what I have learned through this program is the component that has previously been missing in my success. I feel like RTF has taken a world of stress off of me. I am no longer worried about a timeline.

This is just who I am and what I do now. I love that I feel stronger and healthier than I have in years, and that I don’t feel deprived. I highly recommend Coach Anna and Rock That Fitness!!

Tara B.

Before RTF, I’d go all in, but the second something was even a little ‘off,’ it all went out the window.

Now I know it doesn’t have to be perfect. It’s okay to plan for indulgences… and it’s okay if they just happen sometimes.

The real win is that I keep at it ..with my workouts, my water, and my nutrition, even when it’s not perfect.

I’ve been in the ICU the past several days with my mom, who is in very critical condition.

Because of this, I’m postponing Kickstart Round 14 to May 30th so I can be fully present both for my family and for you.

The program is still happening—and I will be coaching this round with the same level of focus, structure, and support you deserve.

If you’ve been thinking about doing this… I want to encourage you not to wait.

There will never be a perfect time—but there is a moment where you decide to stop starting over.

Spots are limited to 23 women to keep this a high-touch, personalized experience.

If you’re ready for real change—with structure, support, and accountability—go ahead and secure your spot now.

We begin May 30th.
I’d love to have you inside.

I'M IN! SIGN ME UP NOW!I'M IN! SIGN ME UP NOW!

I’ve been in the ICU the past several days with my mom, who is in very critical condition.

Because of this, I’m postponing Kickstart Round 14 to May 30th so I can be fully present both for my family and for you.

The program is still happening—and I will be coaching this round with the same level of focus, structure, and support you deserve.

If you’ve been thinking about doing this… I want to encourage you not to wait.

There will never be a perfect time—but there is a moment where you decide to stop starting over.

Spots are limited to 23 women to keep this a high-touch, personalized experience.

If you’re ready for real change—with structure, support, and accountability—go ahead and secure your spot now.

We begin May 30th.
I’d love to have you inside.

I'M IN! SIGN ME UP NOW!I'M IN! SIGN ME UP NOW!

Are you READY to ROCK!! 

Commit to Your Transformation for ONLY $497! 

star6 Weeks Kickstart group coaching, accountability, and expert support!

starA Step-by-step roadmap for fat loss and muscle building. 

starA proven strategy to sculpt your body and build strength

starA supportive community of ambitious women over 40 on the same journey 

Here's your answer to lasting change! 

Join, TODAY, by entering your name and email below; from there, you will be taken to make this exciting investment in your future best version of you for only $497! 

    Are you READY to ROCK!! 

    Commit to Your Transformation for only $497

    star6 Weeks Kickstart group coaching, accountability, and expert support!

    starA Step-by-step roadmap for fat loss and muscle building. 

    starA proven strategy to sculpt your body and build strength

    starA supportive community of ambitious women over 40 on the same journey 

    Here's your answer to lasting change! 

    Join, TODAY, by entering your name and email below; from there, you will be taken to make this exciting investment in your future best version of you for only $497!